Phones are the new cars
Good article in the Economist this week. Undoubtedly good news for mobile phones, but probably just more bad news for car makers.
Driving home tonight, I was listening to a PR guy from one of the Detroit brands, on the radio, talking about his "exciting new model line up" for 2007, the "exact specifications and pricing for which has yet to be decided" but he was sure that "demanding customers would be able to satisfy their every need and project their personalities through the brand" (Literal translation from Spanish). Most of the time you could tell he was just reading stuff off the model spec sheets. Groan, groan. I could not help thinking that Motorola would have done better. Marketing and PR people really should be careful before they go on the radio, or even before they let them out of the office.